Monthly Archives: October 2012

UK plc – Transformational Marketing? Please Listen.

Why is that marketers face resistance when pitching brave new ideas to their Board colleagues? This question puzzles me, as I go about my work and wonder whether it is because marketers haven’t got the business skills to sell their … Continue reading

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Hello world!

Welcome to WordPress.com! This is your very first post. Click the Edit link to modify or delete it, or start a new post. If you like, use this post to tell readers why you started this blog and what you … Continue reading

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