Monthly Archives: March 2013

Time to spring clean B2B?

Whilst the weather outside my office window is anything less than ‘spring-like’, the start of the new financial or tax year often brings with it a new budget and an aggressive marketing campaign to roll-out, with energy and vigour. But … Continue reading

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The New Marketing & Sales Funnel

Originally posted on Steve Patrizi:
I’ve spent the better part of my career in the B2B marketing world, and can say with a great deal of certainty that a major shift is underway creating a very different dynamic between marketing…

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